How to manage client segments?
Group your clients by segment to apply common commercial terms
Introduction
Customer segments make it possible to group customers sharing common characteristics (company size, industry, partnership level, geographic area, etc.) and apply identical commercial terms to them.
As with individual customers, you can associate specific resources with each segment: price lists, discounts, catalogs, quote templates, payment terms and methods. When creating a quote for a customer belonging to this segment, only these resources will be available.
This approach helps standardize your commercial offers by customer type while ensuring compliance with your pricing policy.
Access
- In the left side menu, click Customers
- Click Segments
View the list of segments
The segments list displays all segments created in your workspace.
The list displays the following information:
- Name : Segment name
- Description : Segment description
- Updated : Date of last modification
Use the search bar to find a specific segment.
Create a segment
Creating a segment lets you define a group of customers with common commercial terms.
- Click + New segment at the top right
- Fill in the general information :
- Name * : Segment name (e.g.: VIP, SME, Enterprise, Resellers)
- Reference : Technical reference
- Internal description : Description for your team (membership criteria, special conditions, etc.)
- Click Save
Associate resources with the segment
The Linked resources block allows you to define the items available when creating a quote for customers in this segment. If resources are associated, only these will be offered to the sales rep.
You can associate the following resources:
- Templates : Quote templates allowed for this segment
- Catalogs : Accessible product catalogs
- Price lists : Applicable price lists (negotiated prices, segment discounts, etc.)
- Discounts : Available preconfigured discounts
- Contracts : Associated master agreements
- Payment terms : Allowed payment terms
- Payment methods : Accepted payment methods
Associate customers with the segment
The Linked customers block displays the customers belonging to this segment and allows you to add new ones.
View the customer list
The list displays all customers in the segment with the columns: Customer, Type.
Add a customer to the segment
- Click Add a customer
- In the modal, use the search bar to find the customer
- Select the customers to add
- Click Add
Enter external identifiers
If you use external systems (CRM, ERP, accounting software), enter the corresponding identifiers to facilitate synchronization.
- CRM ID : Identifier in your CRM
- ERP ID : Identifier in your ERP
- Accounting ID : Identifier in your accounting software
Save
Once all information has been entered, click Save at the top right.
Related articles
- How to manage customers?
- How to manage price lists (pricebooks)?
- How to manage discounts (discounts)?
- How to create a quote?